A screen door open to a garden in late afternoon light, a pair of worn slippers on the floor.
A 4-week pilot · Private by default · Offered at no cost to your group

A place to keep loved ones close

Anamoria is a private place to keep the people we love close, in the days between your sessions and the days after. Members can hold their memories, invite others to add their own, and return whenever they need to.


Add Your Group

Private by default · A small, supported pilot · No obligation to continue

A wooden chair by a window, a book left open on the cushion, a cup on the floorboards.

Your group is where no one
grieves alone

Grief does not keep a schedule. It can arrive on birthdays and anniversaries, or in an ordinary quiet moment at home, often when someone is alone with it.

A space that stays theirs.

Each person's memories remain their own, shared only with the people they choose.

Present in the in-between.

Your group walks with people through grief. Anamoria holds a quiet place to return to in the days between, whenever they need it.

A windowsill in soft daylight, a potted plant, a spool of thread, two buttons.

A private place members can return to

We built Anamoria to support people who are grieving, and we offer it through the groups that already walk beside them.

Keep a memory.

In a quiet moment, or one full of thought, sorrow, or even joy, a member can keep the memories that matter most to them.

Theirs alone.

A member's space is theirs alone unless they choose to invite someone in. They decide who sees what, and when.

Always there.

Grief can feel sharper on birthdays, anniversaries, and holidays, and on the ordinary days only they know. Anamoria is a quiet place to return to whenever a member chooses.

Invite loved ones.

A member can invite others to add their own memories, building something shared that stays private to the people who loved them.

How we keep these memories safe

Anamoria holds something precious, the memories people keep of those they love. Here is how we look after them:

Never public.

A member's space is private. There are no public areas, no directory, and no search.

The member decides who comes in.

Only people a member invites can see shared memories or add new ones, and invited contributors give their consent before they take part.

We do not access members' memories.

We do not read or listen to what members keep. Our systems are built to keep these memories secure, and only a member and the people they invite can ever reach them. We do not use memories to train AI, we never advertise, and we never sell personal information.

Kept secure.

Memories are encrypted, both while they are sent and while they are stored, so they stay protected.

Members keep control.

A member can ask for an export of everything they create, and can ask that their account and memories be permanently deleted, whenever they wish.

Read our full Privacy Policy →


An open drawer of kept things: folded embroidered linen, dried lavender, and an old photograph dated August 1974.

How the pilot works

A short conversation to begin.

We start with a brief call to understand your group and answer any questions you have.

We set up your group.

We take care of everything, so there is nothing technical for you to do.

Members begin when they are ready.

You share the space with the people you care for. They can start in a couple of minutes and use it in their own way.

Over the four weeks, members receive a few gentle invitations to reflect, if they would like them. There is nothing to keep up with, and they can return whenever they need to, at their own pace.

A kitchen table by a window, a folded newspaper and reading glasses, a glass of water.

What comes with the pilot

Full access for your group.

For everyone you would like to include, whatever the size of your group.

We stay close while you try it.

We will talk with you each week, and you can reach us whenever you need.

We listen and learn from you.

What you and your members experience guides where we go from here.

For leaders, it takes only a few minutes each week. For members, they use it however they wish, for as long or as little as they like. Many members are not used to apps, and that is completely fine. Getting started takes only a couple of minutes, we provide plain step-by-step guides, and a loved one or group leader can easily help someone along.

Sophie, Anamoria founder.

Who's behind Anamoria

Anamoria's founder, Sophie, lost her daughter, Hunter, and has spent the past twenty-five years keeping her close. She has kept her present in small, everyday ways, and her children speak of their sister as part of the family. Sophie built Anamoria to give others a place to hold their loved ones close.

Add Your Group

We are beginning with just a few groups, so we can give each one our full attention and learn from the people you care for. If you think Anamoria might belong alongside your work, we hope you will reach out.

Thank you for reaching out. We will read your note and write back within a day or two to find a time to talk.

We will write back within a day or two to find a time to talk, whenever suits you.

Frequently asked questions

Who owns the memories members create?

Members do. Their memories are theirs. A member can ask for an export of everything they have created at any time, and can ask that their account and memories be permanently deleted, whenever they wish.

What does "private by default" mean?

When a member creates a space, only they can see it unless they choose to invite someone and share the memories they create. There is no public directory and no search.

What if members are not comfortable with technology?

That is common, and the space is built for it. Most people can create their space and their first memory in a couple of minutes. We provide simple step-by-step guides and support, and a loved one or leader can help anyone who would like a hand.

What happens after the four-week pilot?

We will have a short conversation about what helped and what did not. The pilot is free, and we have not set pricing yet. If your group would like to continue, we will figure it out together, and the groups who join us early will be cared for. If not, members keep what they have created. There is no commitment beyond the four weeks.

Does this take the place of our grief group?

Not at all. Your group is the heart of the support. Anamoria simply accompanies people between your sessions, for the moments at home, the ones that arrive without warning and the days they know will be hard.

What time commitment is required?

For leaders, about 30 minutes to set up and a few minutes each week. For members, it is entirely up to them. There is no minimum.

Can a member remember more than one loved one?

Yes. A member can create a separate, private space for each person they are remembering.